Scanned page

scanned 7 Nov 2026, 02:18 UTC

Requested https://bestbuy.com/, graded at the address above. 1 redirect followed.

Not your site? See what AI can read on yours. Scan your site free

In our test, your site turned away the bots of ChatGPT, Claude and Perplexity.

AI Visibility Score Not judged

77.3/ 100, grade B

We scored this page by our old rules, used before 13 November 2026. A new scan judges it by today's rules.

Your next move

Do this first

Here are the 3 things to do, in order.

Ask whoever built your site to send the missing words with the page, not add them later.

See the details
Ask whoever runs your site to let the bots of ChatGPT, Claude and Perplexity through.

See the details
Check the web address, since it sends people to a different site.

See the details

Show the details How we got this: the score, the bots we checked, and the proof for each fix.

Detected stack: Next.js. Where the fix depends on it, the steps below are tailored to it.

What an AI crawler gets 141 words

.
Early Black Friday Deals
And 3 days of Doorbusters
Ends Sunday
Shop now
Limited quantities. No rainchecks. Exclusions apply. See below for full details.
.
.
Shop deals by category
Shop Top 100 Deals
Apple
Exclusive Member Deals
TV & Home Theater
Computers & Tablets
All Video Games
Appliances
Headphones
Cameras, Camcorders & Drones
Wearable Technology
Cell Phones
Toys, Games & Crafts
Collectibles & Memorabilia
Home, Furniture & Office
Small Kitchen Appliances
Smart Home, Security & Wi-Fi
Home Audio & Speakers
Outdoor Living
Car Electronics
Fitness, Sports & Outdoor
Electric Transportation
Hea...

Show all 141 words

.Early Black Friday DealsAnd 3 days of DoorbustersEnds SundayShop nowLimited quantities. No rainchecks. Exclusions apply. See below for full details...Shop deals by categoryShop Top 100 DealsAppleExclusive Member DealsTV & Home TheaterComputers & TabletsAll Video GamesAppliancesHeadphonesCameras, Camcorders & DronesWearable TechnologyCell PhonesToys, Games & CraftsCollectibles & MemorabiliaHome, Furniture & OfficeSmall Kitchen AppliancesSmart Home, Security & Wi-FiHome Audio & SpeakersOutdoor LivingCar ElectronicsFitness, Sports & OutdoorElectric TransportationHealth, Wellness & Personal CareMusic, Movies & TV ShowsOutlet DealsGift Cards & SubscriptionsShop All...Sign in for free shipping*, recommendations, easy order tracking and more.*Exclusions apply. Learn more.Sign inCreate an account...............................Early Black Friday Deals & DoorbustersEnds Nov. 8.Shop nowGifts under $25Gifts $25–$50Gifts $50–$100Gifts $100–$250Gifts $250+Shop all

What your browser renders 223 words

Early Black Friday Deals & DoorbustersEnds Nov. 8.Shop now
.
Early Black Friday Deals
And 3 days of Doorbusters
Ends Sunday
Shop now
Limited quantities. No rainchecks. Exclusions apply. See below for full details.
.
.
Shop deals by category
Shop Top 100 Deals
Apple
Exclusive Member Deals
TV & Home Theater
Computers & Tablets
All Video Games
Appliances
Headphones
Cameras, Camcorders & Drones
Wearable Technology
Cell Phones
Toys, Games & Crafts
Collectibles & Memorabilia
Home, Furniture & Office
Small Kitchen Appliances
Smart Home, Security & Wi-Fi
Home Audio & Speakers
Outdoor Living
Car Electr...

Show all 223 words

Early Black Friday Deals & DoorbustersEnds Nov. 8.Shop now.Early Black Friday DealsAnd 3 days of DoorbustersEnds SundayShop nowLimited quantities. No rainchecks. Exclusions apply. See below for full details...Shop deals by categoryShop Top 100 DealsAppleExclusive Member DealsTV & Home TheaterComputers & TabletsAll Video GamesAppliancesHeadphonesCameras, Camcorders & DronesWearable TechnologyCell PhonesToys, Games & CraftsCollectibles & MemorabiliaHome, Furniture & OfficeSmall Kitchen AppliancesSmart Home, Security & Wi-FiHome Audio & SpeakersOutdoor LivingCar ElectronicsFitness, Sports & OutdoorElectric TransportationHealth, Wellness & Personal CareMusic, Movies & TV ShowsOutlet DealsGift Cards & SubscriptionsShop Allnext..DoorbusterSave $1,200$899.99 for this Samsung 65" class S84H Series OLED TV, after $1,200 savingsShop nowDoorbusterSave up to $250Starting at $1,099 for MacBook Air (M5)Shop nowDoorbusterSave $450Save $450 on Samsung Galaxy S26 UltraShop nowDoorbusterSave $500$899.99 for this iBUYPOWER Slate gaming PC with AMD Ryzen 5 and GeForce RTX 5060 after $500 savingsShop now..Sign in for free shipping*, recommendations, easy order tracking and more.*Exclusions apply. Learn more.Sign inCreate an account......Gifts to fit your budgetShop all Gift IdeasGifts under $25Gifts $25–$50Gifts $50–$100Gifts $100–$250Gifts $250+Shop all................................

28% of this page's content never reaches an AI crawler.

62 words of the 223 a browser renders never reach an AI crawler. An assistant answering a question about this page never sees them.

Both panels are the main text of the same page, counted the same way and fetched twice at the same moment: once as an AI crawler asks for it, with no JavaScript, and once in a real browser. Both panels open to the full text. Text only one side has is highlighted.

Passages an AI crawler never receives

19 words $899.99 for this iBUYPOWER Slate gaming PC with AMD Ryzen 5 and GeForce RTX 5060 after $500 savings about +4.3 on the score
15 words $899.99 for this Samsung 65" class S84H Series OLED TV, after $1,200 savings about +3.4 on the score
8 words Starting at $1,099 for MacBook Air (M5) about +1.8 on the score
7 words Save $450 on Samsung Galaxy S26 Ultra about +1.6 on the score
5 words Gifts to fit your budget about +1.1 on the score

2 further passages are highlighted in the browser panel above.

Longest first. A passage counts as missing when its text appears nowhere in the HTML a crawler receives, so a block that merely moved is not listed. Lines under 4 words are not judged either way, because a match on "Get Started" would be chance rather than evidence.

Why a crawler does not get this, and the fix

The version of your page an AI crawler receives is missing chunks that visitors see, because some sections only load after the browser does extra work the crawler never performs.

The fix Identify client-only components holding copy that matters and move them to server rendering.

For Next.js On Next.js, render this content on the server: a Server Component, or getServerSideProps / getStaticProps, or move the fetch out of a useEffect so it ships in the initial HTML.

Full impact and the evidence from your page

Where this score comes from

Four weighted parts, and the arithmetic is on the page. This report was scored before 13 November 2026, when the score was these four parts; it is shown by that rule so its numbers add up. Nothing here is rounded in your favour, and anything the scan could not measure says so rather than being folded in as a guess.

Your server refused ChatGPT's crawlers in our test

AI crawlers get an incomplete version of this page.

Part Weight Measured Points

Prose Parity 50% 87% 43.3

Crawler access 25% 90% 22.5

Structure 15% 77% 11.5

Structured data 10% 0% 0

43.3 + 22.5 + 11.5 + 0 77.3 Read the methodology

Retrievability, measured at 87%, sits beside the score rather than inside it: it checks whether the rendered words can be recovered from the crawler's HTML at all, including from JSON data blocks, and it informs the findings below without adding points.

This page scores higher than 44% of the 1,182 sites we have measured. See the index.

What to know about this measurement 3 notes on what was and was not measured

The network never went quiet, so the page was captured on the load event instead.
A cookie consent overlay (CybotCookiebotDialog) was still present at extraction; some rendered text may sit behind it.
server-level blocking observed for GPTBot, OAI-SearchBot, ChatGPT-User, ClaudeBot, Claude-SearchBot, Claude-User, PerplexityBot, Perplexity-User, Meta-ExternalAgent, Bytespider, CCBot, Amazonbot: -0.10 (confidence-scaled)

The rendered page No screenshot: this report is past the image retention window

No screenshot: images are kept for 24 hours and this report is older than that. Re-scan the page for a fresh one. The text comparison above is kept for the life of the report and is unaffected.

Bot access matrix 12 of 15 AI crawlers blocked in a way that costs you

Every AI crawler we track, and what your site does when it asks for this page. Turning a model training crawler away is a choice, not a fault, so those are marked apart from the blocks that cost you score.

12 blocked in a way that costs you
3 can reach this page

12 of 15 AI crawlers were turned away in a way that costs you: GPTBot, OAI-SearchBot, ChatGPT-User, ClaudeBot and 8 more. All were refused only in our test, and the real crawler may pass. Start there.

15 / 15 named crawler tokens allowed in robots.txt
0 / 12 live probes got the page (HTTP 2xx)
3 rule-only or not probed, so no server response to read

Reaching a page is not the same as reading it. The crawlers marked allowed here are let in and receive the same HTML a browser gets. On this page some of the words only appear once code runs in a visitor's browser. What they can actually read is scored separately: see Part of the rendered content is missing from the initial HTML below.

Bot access matrix: the AI crawlers your robots.txt or your server treats differently.
Crawler	Purpose	Status	robots.txt	Server response
`GPTBot` OpenAI	Purpose Training	Refused in our test	robots.txtallowed Allow: /	Server responseblocked at the server (HTTP 520)
`OAI-SearchBot` OpenAI	Purpose AI search	Refused in our test	robots.txtallowed Allow: /	Server responseblocked at the server (HTTP 520)
`ChatGPT-User` OpenAI	Purpose Assistant	Refused in our test	robots.txtallowed Allow: /	Server responseblocked at the server (HTTP 520)
`ClaudeBot` Anthropic	Purpose Training	Refused in our test	robots.txtallowed Allow: /	Server responseblocked at the server (HTTP 520)
`Claude-SearchBot` Anthropic	Purpose AI search	Refused in our test	robots.txtallowed	Server responseblocked at the server (HTTP 520)
`Claude-User` Anthropic	Purpose Assistant	Refused in our test	robots.txtallowed Allow: /	Server responseblocked at the server (HTTP 520)
`PerplexityBot` Perplexity	Purpose AI search	Refused in our test	robots.txtallowed Allow: /	Server responseblocked at the server (HTTP 520)
`Perplexity-User` Perplexity	Purpose Assistant	Refused in our test	robots.txtallowed Allow: /	Server responseblocked at the server (HTTP 520)
`Meta-ExternalAgent` Meta	Purpose Training	Refused in our test	robots.txtallowed Allow: /	Server responseblocked at the server (HTTP 520)
`Bytespider` ByteDance	Purpose Training	Refused in our test	robots.txtallowed	Server responseblocked at the server (HTTP 520)
`CCBot` Common Crawl	Purpose Training	Refused in our test	robots.txtallowed	Server responseblocked at the server (HTTP 520)
`Amazonbot` Amazon	Purpose Training	Refused in our test	robots.txtallowed Allow: /	Server responseblocked at the server (HTTP 520)

3 other crawlers reach this page normally. Show them

The AI crawlers that reach this page normally.
Crawler	Purpose	Status	robots.txt	Server response
`anthropic-ai` Anthropic	Purpose Training	Allowed	robots.txtallowed	Server responseno request user agent exists to test
`Google-Extended` Google	Purpose Training	Allowed	robots.txtallowed Allow: /	Server responseno request user agent exists to test
`Applebot-Extended` Apple	Purpose Training	Allowed	robots.txtallowed Allow: /	Server responseno request user agent exists to test

Refused in our test
Your robots.txt welcomes this crawler, but your server answered its user agent with a block. Nothing in your rules asked for that, so this may be blanket bot defense reacting to our test request rather than a rule aimed at this crawler. The scan records it at low confidence and counts it at reduced weight, but it still costs Access score: if the real crawler is refused too, it cannot read your page. Servers that verify crawler IPs will block a spoofed user agent from any scanner; the real crawler may pass.
Allowed
Your robots.txt allows this token. It is a robots.txt token only: it sends no user agent of its own, so there is no server response to test and none is implied.

Page basics checklist 5 of 7 basics in place

Page basics, checked against what an AI crawler receives rather than the rendered page. This report was scored before 13 November 2026, when these fed the Structure part of the score above.

Title tag The page has a title in its HTML. Pass
Meta description A meta description is present. Pass
One H1 heading Not exactly one H1. Use one main heading that says what the page is about. Needs work
Canonical URL A canonical link names the page's official address. Pass
Heading coverage Headings break up the text. Pass
No wall of text No single block of text is very long. Pass
llms.txt No llms.txt. It is informational only, a nice-to-have rather than a ranking factor. Needs work
Structured data No JSON-LD structured data found. Whether AI tools use it is not something we measure; the entity section below has a copy-paste starting point if you want to add it. Needs work

What is holding you back, worst first

Ranked by severity, worst first. Start at the top: fix the critical items and the rest compounds.

Estimated gain is the sub-score arithmetic applied to this page, not a prediction about citations. Clearing the first item alone would move this page from 77.3 to at most 84.

Major

Part of the rendered content is missing from the initial HTML

partial_parity up to +6.7

AI assistants get a partial picture of your business, so key offers, proof points or answers can be absent when a buyer asks about you and a competitor with a complete page gets recommended instead.

What this means for you

The version of your page an AI crawler receives is missing chunks that visitors see, because some sections only load after the browser does extra work the crawler never performs.

The fix, technically

Identify client-only components holding copy that matters and move them to server rendering.

For Next.jsOn Next.js, render this content on the server: a Server Component, or getServerSideProps / getStaticProps, or move the fetch out of a useEffect so it ships in the initial HTML.

Evidence from your page13% of the rendered main content is missing from the initial HTML.

Fix the rendering gap. We move the content AI engines miss into the initial HTML: server rendering, static generation, or hydration restructuring, measured before and after with this scanner.

Get a rendering audit

Rather do it yourself? The Next.js guide covers this, free and with no sign-up.

Major

Server-level blocking of AI crawler user agents

ua_enforcement +2.5

If the real crawlers are turned away too, they cannot read your page, so none of it reaches the AI tools they collect for.

What this means for you

In our test, your security or hosting layer turned away the AI crawlers named here before they reached your page.

The fix, technically

Requests with AI crawler user agents get blocked at the edge. Review CDN/WAF bot rules if you want AI visibility.

Evidence from your pageGPTBot got HTTP 520; OAI-SearchBot got HTTP 520; ChatGPT-User got HTTP 520; ClaudeBot got HTTP 520; Claude-SearchBot got HTTP 520; Claude-User got HTTP 520; PerplexityBot got HTTP 520; Perplexity-User got HTTP 520; Meta-ExternalAgent got HTTP 520; Bytespider got HTTP 520; CCBot got HTTP 520; Amazonbot got HTTP 520. Servers that verify crawler IPs will block a spoofed user agent from any scanner; the real crawler may pass.

Review your crawler access policy. We map which AI systems you are blocking, deliberately or by accident, and align robots.txt, CDN rules, and directives with the visibility you actually want.

Get an access review

Rather do it yourself? The Next.js guide covers this, free and with no sign-up.

Major

No structured data in the initial HTML

no_schema up to +10

Google documents using structured data for richer search results; whether AI assistants use it is not something we measure.

What this means for you

The page has no structured data: a machine-readable label of facts such as your business name, address or prices.

The fix, technically

Add JSON-LD (Organization plus the types matching your content) server-side.

For Next.jsEmit your JSON-LD from a Server Component or the Metadata API so it is in the initial HTML, not injected by a client component.

Evidence from your pageNo JSON-LD blocks in the initial HTML.

Ship structured data that parses. We add server-rendered JSON-LD with the required properties for your content types, validated by the same checker that graded this page.

Get schema implemented

Rather do it yourself? The Next.js guide covers this, free and with no sign-up.

Minor

Page does not have exactly one H1

h1_count +2.3

Whether one main heading changes how AI tools read a page is not something we measure.

What this means for you

The page does not have exactly one main heading (H1).

The fix, technically

Use a single H1 stating what the page is about.

Evidence from your pageFound 0 H1 elements in the initial HTML.

Make the page extraction friendly. Titles, headings, and block structure decide how retrieval systems chunk and quote you. We restructure pages so the right passages surface.

Get a structure pass

Rather do it yourself? The Next.js guide covers this, free and with no sign-up.

Minor

No llms.txt

no_llms_txt +1.2

Independent studies found no measurable effect from llms.txt, and whether any AI tool reads yours is not something we measure.

What this means for you

Your site has no llms.txt, an optional guide file for AI tools.

The fix, technically

Informational only. Independent 2026 data (Ahrefs, SE Ranking, Google documentation) shows no measurable citation effect from llms.txt. It is checked because it costs nothing and some assistants read it, but it moves neither crawling nor ranking.

Evidence from your pageNo llms.txt at the site root.

Minor

URL redirects off the original domain

offsite_redirect

The scores here describe that other site, so your own page is not the one AI is reading about you.

What this means for you

The web address you entered sends visitors to a different website.

The fix, technically

The scanned URL redirects to a different domain; scores describe the final target.

Evidence from your pagebestbuy.com redirected to www.bestbuy.com (1 hop(s)).

Two ways to fix what this found

You are not guessing at this. Across 1,182 sites in our live AI Visibility Index, the average score is 74/100. This report shows exactly where bestbuy.com stands.

Do it yourself

Get your whole site audited with a reviewed, ranked fix plan you can hand to your dev, plus 3 months of monitoring. Delivered in 3 business days.

Tell us you want this

We are finishing this service. Say the word and you go first when it opens.

Just want to keep an eye on this page? Starter, $59/mo.

Have us do it

We implement every fix above and re-scan to prove the gain. We scope it on a short call first, so we only take work we can deliver.

Work with us to fix this

See six real sites measured this way

Crawler-view structured data

Entity confidence

We parsed the JSON-LD in the HTML a no-JavaScript crawler receives and checked five properties of the identity it declares. This measures your markup, not any AI system's behavior: nobody outside those systems can observe what they do with a given property, so nothing here is a prediction. Scored separately from your 77.3/100 score.

0/100 Not declared No identity node in the HTML a crawler receives. 0 of 5 signals present

Missing: Identity declaredNo JSON-LD in the crawler-view HTML, so there is no identity node to read. Add an Organization block with a name and an absolute url.
Missing: External identifiers (sameAs)Measured on the identity node, and no identity node was found. Declare one first, then add sameAs URLs to it.
Missing: Stable identifier (@id)Measured on the identity node, and no identity node was found. Declare one first, then give it an absolute @id.
Missing: Logo declaredMeasured on the identity node, and no identity node was found. Declare one first, then add logo as a full https URL.
Missing: Category declaredMeasured on the identity node, and no identity node was found. Declare one first, then state a category as a specific type, a standard industry code, or a resolvable additionalType URL.

Starting point for your identity block

Built from this scan: the URL we resolved, plus one property for each signal above that we did not find. Every REPLACE_ value is a placeholder, so edit them before you ship this. We do not guess names, logos, profile links or categories, so nothing here is invented.

<script type="application/ld+json">
{
  "@context": "https://schema.org",
  "@type": "Organization",
  "@id": "https://www.bestbuy.com/#organization",
  "name": "REPLACE_WITH_YOUR_ORGANIZATION_NAME",
  "url": "https://www.bestbuy.com/",
  "logo": "REPLACE_WITH_AN_ABSOLUTE_HTTPS_URL_TO_YOUR_LOGO",
  "sameAs": [
    "REPLACE_WITH_A_URL_THAT_IDENTIFIES_THE_SAME_ENTITY"
  ],
  "additionalType": "REPLACE_WITH_A_CATEGORY_URL_OR_DELETE_THIS_LINE"
}
</script>

What each signal measures, the weights, and the sample behind them: the methodology page.

llms.txt This site serves none

This site serves no llms.txt. Informational only. Independent 2026 data (Ahrefs, SE Ranking, Google documentation) shows no measurable citation effect from llms.txt. It is checked because it costs nothing and some assistants read it, but it moves neither crawling nor ranking.

Keywords and prompts

Derive the questions people ask AI assistants where this page could be the answer, scored by how much of each the page actually covers, then test whether a named model brings the brand up at all. The scan you are reading is free and anonymous; this check asks a real model live, so it asks for an email.

Fixed something? Prove it.

We re-measure this page now and show the before and after side by side, including the parts that did not move. One re-check per report.

See how you stack up: compare bestbuy.com against a competitor.

Not measured on this run

What a paid plan adds for this page

These four tools run on bestbuy.com on any paid plan. They are listed as capabilities, not as a preview: none of it has been measured for this report, so nothing is shown. Everything above stays free.

Locked
Prompt tracking over time

Your prompt set re-run every week with the history kept, the competitors models name instead, and 10 prompts per run.
Locked
Score history

Every past score for this page in one dated chart, linked back to the report behind each point.
Locked
Whole-site audit

Every page on bestbuy.com checked and ranked worst first, with a CSV.
Locked
API and MCP

Run this same check from your own code, or from Claude and ChatGPT.

Starter is $59/mo and watches 1,000 pages across 10 sites. Nothing on this report is withheld to sell it. See what a plan adds

Keep bestbuy.com readable to AI

This report is a snapshot. Parity regressions are silent, because nothing looks wrong in a browser, so the way they get caught is a re-check after every deploy rather than a person remembering to look.

Free: get told if it slips

AI visibility drops silently after a redeploy or a CDN tweak. Get one email if bestbuy.com drops, plus a weekly summary either way. No spam.

Free tier watches 25 pages across 3 sites, re-checked weekly, with a drift alert when a page drops more than 6 points.

Starter · $59/mo

Or find out before your customers do

We tell you what broke, and what it cost you. Not just that a number moved: the words that stopped reaching crawlers, the crawler that lost access, and the likely reason.
Every week, on this page and up to 1,000 more, with the history to show when it happened
See the AI prompts this page could answer, and the keyword angles you are missing
Audit your whole site: every page checked, worst first, with a CSV
Your API + MCP key for code, Claude, and ChatGPT

See plans and pricing

Keep this report

The link is the report; nothing is gated behind this. If you want it in your inbox to forward or find again, we will send it.

In our test, your site turned away the bots of ChatGPT, Claude and Perplexity.

Do this first

Show the details How we got this: the score, the bots we checked, and the proof for each fix.

Passages an AI crawler never receives

Why a crawler does not get this, and the fix

Where this score comes from

What to know about this measurement 3 notes on what was and was not measured

The rendered page No screenshot: this report is past the image retention window

Bot access matrix 12 of 15 AI crawlers blocked in a way that costs you

Page basics checklist 5 of 7 basics in place

What is holding you back, worst first

Part of the rendered content is missing from the initial HTML

Server-level blocking of AI crawler user agents

No structured data in the initial HTML

Page does not have exactly one H1

No llms.txt

URL redirects off the original domain

Two ways to fix what this found

Do it yourself

Have us do it

Entity confidence

Starting point for your identity block

llms.txt This site serves none

Keywords and prompts

See if AI recommends you

What a paid plan adds for this page

Prompt tracking over time

Score history

Whole-site audit

API and MCP

Keep bestbuy.com readable to AI

Free: get told if it slips

Or find out before your customers do

Keep this report